OUR STORY

SoFresh is Nigeria’s pioneer and number one healthy food chain, providing fresh, delicious, nutrient-rich healthy meals and committed to promoting a healthy lifestyle. FRESH IS BEST and that is how we win every day, selling a wide range of fresh salads, juices, smoothies, parfait, fiesta wraps, sandwich and other quick on the go healthy meals.

At SoFresh, we believe food should be fresh and close to nature as possible, because the choices we make about what we eat, where it comes from and how it’s prepared have a direct and powerful impact on the health and wellbeing of individuals, communities and the environment.

We are big on Quality, Hygiene, Food Safety and Freshness.

Founded in 2010 as Fruitivegies Limited, before the change of name to So Fresh in 2013. Nine years on, So Fresh has become the prime and preferred destination for people to make clean, safe, nutrient-rich & healthy food choices in Nigeria. We understand that nations thrive and succeed on the backdrop of an energetic and healthy populace, hence beyond food, we will continue to be at the forefront of inspiring and motivating everyone to adopt a healthy lifestyle, in support of the achievement of the UN Sustainable Development Goals 2 and 3 in Nigeria.

OUR MISSION

Inspiring you to Live Fresh, Live Healthy

We inspire people to live healthier and happier lives, by enriching them with fresh, wholesome, nutrient-rich and delicious meals. Not only do we serve real food, fresh and healthy from nature, at the core of what we do is PEOPLE:

The people we empower people to:

  • - Make healthy food choices and live healthier lifestyles.
  • - Realise their weight-loss and fitness goals.
  • - Improve their health conditions, overall wellbeing and self-esteem.
  • - Be economically independent.

For us it's all about the PEOPLE we empower daily through the value we create. Our fresh healthy food is just the medium.

We feel a sense of responsibility to change the future of food as we know it today and so, our underlying philosophy is to provide good, clean nutrition and healthy living and remain a customer-centric organization in order to create sustainable value for our community

OUR VISION

Our vision is to be the prime destination for people to make Clean, Safe & Healthy Food Choices in Africa.

OUR VALUES

These six core values embody what we stand for, what drives us and our way of doing things the right way. They keep us focused and help us make decisions about every aspect of our business.


- QUALITY - FOOD SAFETY - CUSTOMER CARE - TEAM WORK - IMPACT - INTEGRITY

OUR SPACES
(The Fresh Hub)

Our spaces stay true to what we believe in and stand for; open, inviting, warm and comfortable. We provide a serene, conducive and hygienic environment for people to have easy access to nutrient-rich, safe and healthy food choices.


Our open kitchens reflect our commitment to transparency and integrity because we want our guests to know exactly what goes into their food, where it came from and how we make it fresh.


Our walls are wood panelled, decorated with natural flowers and bear unique work of art, to celebrate human’s connection to nature and beauty. Our spaces encourage community and fosters relationship.


We heartily welcome you into your fresh home, at every of our So Fresh outlet.